By: Women’s Fitness Asia
Alenna Dawn’s journey into entrepreneurship and her founding of the Philippine Padel Association, Manila Padel Club, and the Women’s Padel Association showcase her profound dedication to innovation, inclusivity, and empowerment, particularly in the sport of padel. Her entrepreneurial ventures are deeply rooted in her diverse background, combining her expertise in engineering with her passion for sports development, community building, and renewable energy advocacy.
Inspiration and Motivation
Alenna’s move into entrepreneurship, particularly within the padel sport domain, was inspired by her recognition of the potential for this sport to foster community, inclusivity, and empowerment. With an engineering background and a knack for process-oriented problem-solving, she sought to leverage these skills to revolutionize the sports industry in the Philippines, focusing on padel as a means to bring people together, promote physical activity, and create opportunities for women in sports.
Philippine Padel Association (PPA)
Founded in September 2020, the PPA marked Alenna’s initial foray into the sport of padel. This advocacy was driven by her vision to introduce and nurture padel in the Philippines, recognizing the sport’s global appeal and its potential for fostering a strong, inclusive community. As founder and chairwoman, Alenna aimed to establish a national body that could spearhead the development of padel, ensuring its growth and accessibility across the country.
Manila Padel Club (MPC)
In May 2021, Alenna expanded her commitment to padel by establishing the Manila Padel Club. Her dual role as CEO and founder of MPC allowed her to directly influence the sport’s growth. MPC focuses on offering a new way of developing padel in selected venues across the Philippines, combining significant sector knowledge with a passion for the sport. This endeavor highlighted her ability to blend business acumen with technical expertise, creating a sustainable model for sports development.
Women’s Padel Association (WPA)
The most recent of her ventures, founded in December 2023, the WPA is a testament to Alenna’s unwavering commitment to empowering women through sports. This association is dedicated to revolutionizing the landscape of women’s padel by fostering a culture of inclusivity, skill development, and empowerment. The WPA aims to provide a platform where women can excel in the sport, breaking barriers and inspiring a global community. This initiative reflects Alenna’s broader goals of diversity and inclusion, particularly within the tech industry, and her belief in using sports as a vehicle for social change.
Unified Vision
Across these ventures, Alenna Dawn’s inspiration stems from a deep-seated belief in the transformative power of sports, community, and technology. Her entrepreneurial journey is marked by a consistent effort to integrate her engineering expertise with her passion for sports and community development. By founding the Philippine Padel Association, Manila Padel Club, and the Women’s Padel Association, Alenna has not only contributed to the popularization and growth of padel in the Philippines but also established strong platforms for promoting gender equality, inclusivity, and empowerment in the sports community.
Alenna Dawn’s journey exemplifies the potential of entrepreneurship to drive positive change, both within the sports industry and beyond. Her commitment to innovation, inclusivity, and empowerment serves as an inspiration to aspiring entrepreneurs, particularly women, who seek to make a meaningful impact through their ventures. As she continues to pioneer new initiatives and push boundaries, Alenna remains a trailblazer in the field of sports entrepreneurship, leaving an indelible mark on the landscape of padel and women’s sports worldwide.
